Nielsen: Earn Cash & Rewards with HomeScan Market Research Panel


Nielsen: Earn Cash & Rewards with HomeScan Market Research Panel

Status: OPEN, age 18+


nielsensDid you get a letter from Nielsens?  If so, don’t throw it away!! It could have MONEY in it!

You may have heard about Nielsen‘s Homescan before, but don’t sign up without reading our pros and cons below. It’s not for everyone, but many of our readers rave about it! Like any “real” program, you’re not going to earn thousands of dollars a month with this. You will be making your voice heard. You won’t earn a big screen television this month, but you will be making a difference and it is legit.

What’s New with Homescan?

If you haven’t checked out Nielsen lately, they’ve made some big improvements!

  • NEW scanner! This cool, sleek scanner can be taken along when shopping, filling up with gas, whatever! Why spend time later on after you get home? Bring it along with you!
  • Transmits automatically — GREAT if you’re like me and forget. Never miss a transmission again!
  • They’re accepting new applications. Approval can take time, so register now!

What you’ll get:

  • Earn Rewards such as electronics, household items, jewelry, toys, gift cards and more.  In just about a year I had enough points to redeem for a very nice iPod docking alarm clock I gave my hubby for Christmas.  It was worth about $100.  I’ve redeemed in the year since then for several gift cards, probably again totaling $100.
  • Be entered to Win Prizes such as gift cards, cruises, cars and cash!
  • Get Full-Size Product Tests – test items not yet on the market, from spaghetti sauce to vacuum cleaners
  • Some fans have even been chosen to participate in the Nielsen’s Television Review Program, which pays $30 cash upon  approval!
  • But most important, you’ll be helping to make a difference in the products that make it to store shelves

If you qualify you’ll be sent a free scanner to record purchases, and you can take surveys to earn extra points. If not, don’t worry. You’ll be put on a list and notified when there’s an opening in your area.


This is a limited-time offer from ACNielsen (you’ve probably heard of the Nielsen’s from their rating system for TV.) The National Consumer Panel (NCP) focuses on measuring consumer attitudes and behavior. The panel is made up of people just like you, whose opinions help manufacturers and retailers make decisions on what products to develop or improve.

I’ve been doing this for about two years.  It’s simple and free! They send you everything you need for free, and membership is free.   There is absolutely no cost to you.  I’ve gotten product tests, as well as rewards including: an iPod docking alarm clock, gift cards, reusable grocery tote, and a travel coffee mug.  All were free gifts for participating!

The truth is, it isn’t for everyone, and not everyone will qualify. But, I encourage you to sign up and see if it’s a good fit for you!!

Here are some of the concerns I’ve seen, and my answers:

  • Q: I don’t like scanning everything when I get home.
    Q: It’s too bad you can’t bring it to the store and scan while you shop.

    A: Why can’t you? It’s totally portable!  Some think they need to do this in a certain way, but really you can do whatever works for you!!  Think outside the box, and find what method works best for your family. Have the kids scan.  Get the whole family involved!
  • Q:  Can you really get great rewards?
    A:  Yes!  You’ll earn points for taking surveys and scanning and transmitting your purchases.  This is not a  “get-rich-quick” scheme. Thank goodness because those things aren’t real!!  This is real; I’ve done it for more than 2 years and have gotten several rewards including gift cards and electronics.   The ones that are slow and steady really do pay off.   This program reminds me of one of my credit card’s “Thank you” points rewards program takes at least a year to gain enough to get anything decent.  And I have to do things to get points, such as online bill pay.
  • Q: Normally I find offers here and get freebies with a quick signup. This takes so much longer! :(
    A:  We admit, we do spoil our fans with tons of instant freebies, and they forget not everything works that way!!  On the other hand, I’ve yet to find rewards like this in a quick and easy signup form.  I got my hubby a really nice iPhone docking alarm clock – 100% free from this program (approximate retail $125 + shipping). It took me about a year to gain the points to get it. Was it worth it to me? Yes!! But may not be to everyone.  And that’s okay!  :)
  • Q: I’m not getting enough surveys from them!
    Q:  They keep sending me surveys to take, and I don’t have time for this!
    A:  Believe it or not, we’ve heard both of these!!  Obviously, they cannot please everyone.  Personally, I find that there are plenty of surveys, but I don’t have a lot of time to do surveys every day.   Again, this is not a “get-rich-quick” scheme.  There are survey companies out there that will have hundreds of surveys available to you, but probably require you to complete offers or have a high threshold to get paid.  It really does all balance out, if you think about it.
  • Q:  When I did Homescan they “harassed” me  because I didn’t transmit my scanner once a week.
    A:  While I don’t know firsthand what anyone’s experience was but my own, I find it hard to believe that they’d harass you if you missed one week.  I’ve missed going on THREE WEEKS at the time of this writing and haven’t heard a peep from them.  I’ve gotten postcards from them if I miss more than a month.  I certainly wouldn’t call them harassing postcards (lol)!!  Anyone who has signed up and was put on a waiting list knows that there are TONS waiting to do this.  If you don’t want to participate and have a scanner, you should send it back so someone else gets the chance to do it.  (Note: I haven’t transmitted in part because of technical difficulties.  I haven’t contacted them because I know it’s on my end, but I haven’t heard from them either.  Once my scanner stopped working and they replaced it immediately.)
  • Q:  When I stopped doing Homescan they “harassed” me  because they said I didn’t send back my scanner.
    Again, I don’t know firsthand what happened in this situation, but chances are we have a different definition of “harassed.”  😉 You agree when you sign up to be responsible for their equipment, and that means it’s your responsibility until it’s back in their hands.  Imagine the hundreds of thousands of scanners they have out there at any given time.  It would be very a bad business practice on their part to not keep track of their equipment.
    If you’re planning to send back the equipment, make sure to contact them first so they know to expect it.  Include a tracking number from shipping and get a receipt from the shipping place, if possible.  Then, you’re covered, it’s back in their hands – and everyone is happy.

Homescan Consumer Panel is one of the most popular customer shopping surveys around.  There are thousands of individuals who participate, in fact there are so many people interested in joining the consumer panel that there is usually a waiting list to participate in the program. When I joined the Homescan Consumer Panel it took a while before I received the packet to start participating.  Signing up for the program online is a fairly simple process. To participate in the Homescan Consumer Panel individuals must be at least eighteen years old.   So, don’t wait!  Sign up now!

Even Peter Griffin loves Nielsen!

Thanks for the laugh, Coupons for Wisconsin!



10-day free trial

Don’t Miss!


  1. deborah says

    I was wondering when you were going to open this up to the marble falls texas are i am Always trying to.sign up and its Never open to my area

  2. Heidi S. says

    I know that Linda had a bad experience, but Gimmie is right – it’s not for everyone, but I have been very satisfied with it. My scanner doesn’t transmit through the computer like Linda’s did, I have to call a 1-800 # on my telephone (my landline) and the scanner transmits through the phone. It sounds like the old dial up modems in computers. I have had a couple of times where it said it didn’t receive my transmission and I’ve had to call back, but I found that if I transmit in the mornings, it goes right through. It seems like they are adding many other ways for you to earn points aside from just scanning every week too. I like it and I hope that this will maybe helps those of you who might be considering trying it.

  3. Stephanie says

    I received a letter saying I was selected but not telling me when I would get the scanner or anything. I emailed them asking so I would know when to expect it but haven’t heard anything. How long does it take after you’re selected?

  4. says

    I signed up for the scanner about a year ago, I just got an email this week that we were selected (YAYYYYYY!!!!) I think it will be a lot of fun for the children – I have 6, somethin’ tells me I won’t even get to scan, lol – can’t wait, thanks for the q&a!

  5. Betty says

    I just started this weekend. I am pretty excited. How long did it take you to start seeing surveys also did it take you a long time to get rewards?

  6. cherokee wilson says

    for some reason the website wont come up…. it’s really wierd

    reply: this never lasts long, but try again to see if you can get thru :)

  7. Profile photo of Gimmie says

    Linda, you’re commenting on GimmieFreebies not on Nielsen’s website. I’m sorry you didn’t like the program. I’ve done it for quite some time too and have gotten several rewards as mentioned in the post above. It’s definitely not for everyone but I’ve gone weeks without transmitting without receiving an “ugly letter.” I did get a postcard once to remind me to transmit because I was slacking. I think it’s all perception, and I hope you’ll agree that many who do like it deserve the chance to try it without being discouraged by someone who didn’t care for it. Thanks for your feedback. :)

  8. Linda says

    Company was ugly to me. Takes forever to earn enough points for small items and the larger items take years…no lies. You must transmit weekly without fail or they begin sending letters that you are breaking your contract. The scanner does not transmit without you hooking it up to a computer so itls up to you to make sure it transmits every week. THEY NEED A MORE UPDATED SCANNER THAT DOES THIS TRANSMISSION ON ITS OWN. And then I just received an ugly letter cancelling my enrollment with them and threatening me if I did not send them the scanner back immediately that they would take action to get their machine or money if I did not send it back. By the way, I never got any prizes as I never had enough points to get anything substancial. I have been in the program for a couple of years. They will probably remove this letter!!
    Busy families do not need to try this program!

  9. Profile photo of Gimmie says

    If your signup went through the first time, look for an email from them in the next few weeks. I’m sure you’re fine! :)

  10. Amanda says

    More than a little annoyed with it. Signed up the first time successfully on my laptop, then my laptop died halfway through signup. Tried to do it again once I plugged it back in… said they don’t want any more people from my area. All in the span of 5 minutes. Considering I live in a rural area and highly doubt anyone else signed up during that time, this company has left a pretty bad taste in my mouth.